The Best Reasons Why Power and Influence is so Important
Part #2 in a multi-part series on personal power, referent power, and self-improvement
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A 3 - Minute Read
Why is influence and power so important? Because they are often the tools that enable us to get our needs met.
We all have needs, and in each of our days in one way or another we dedicate our time to fulfilling those needs. Once we have secured our fundamental needs like food, water, shelter we begin to explore other less essential but still important needs like general comfort, and human interaction and fun.
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Here is an introduction to my series of newsletters on power and influence
To eliminate unnecessary struggle from your life, read the 3-minute article below...
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Often in the process of fulfilling these needs, we encounter obstacles – situations, objects, events, and people who are in the way. They may be naturally occurring obstacles: our own physical limitation, or Mt Everest for example - or may have been placed in front of us with the intent of keeping us from getting our needs met. An example of the latter might be the “Cabaret” Laws in NYC that prohibit patrons of small clubs from dancing even when live music is being played. Some obstacles exist for good reason and others seem senseless. But the highly conscious, self-actualized person when fully utilizing their talents, capacities, and potentialities can usually transcend these obstacles with little difficulty.
That leaves the rest of us. Well-meaning, mildly talented, and at times extraordinary individuals who must somehow transcend the obstacles. All we can do is keep our eye on the prize we desire while evaluating the obstacles and evaluating ourselves. Once these three factors are in play and we are clear of the nature of the playing field we can then go under, over, around, or through the obstacle, confident that we will achieve our goal at a low physical and emotional cost and with great benefit.
Many individuals, when hearing the term “social influence” see this concept as synonymous with psychological manipulation and see this as negative. This is unfortunate for influence and manipulation often are done with good intentions and create very positive results. Social influence is not necessarily negative. For example, doctors can try to persuade patients to change unhealthy habits. Social influence is generally perceived to be harmless when it respects the right of the influenced to accept or reject it and is not unduly coercive. Depending on the context and motivations, social influence may constitute underhanded manipulation or may help us to be more PEEPPASA (practical, effective, efficient, precise, productive, accurate, and self-aware).
Many factors can affect the impact of social influence and much pioneering work was done in this area by Bibb Latané (born July 19, 1937) a United States social psychologist. Latané ‘s Social impact theory presented in 1981 asserts that there are three factors that increase a person's likelihood to respond to social influence:
Strength: The importance of the influencing group to the individual.
Immediacy: Physical (and temporal) proximity of the influencing group to the individual at the time of the influence attempt.
Number: The number of people in the group.
Social Influence is strongest when the group perpetrating it is consistent and committed. Even a single instance of dissent can greatly wane the strength of an influence.
Those perceived as experts may exert social influence as a result of their perceived expertise. This involves credibility, a tool of social influence from which one draws upon the notion of trust. People believe an individual to be credible for a variety of reasons, such as perceived experience, attractiveness, knowledge, etc. Additionally, pressure to maintain one's reputation and not be viewed as fringe may increase the tendency to agree with the group. This phenomenon is known as groupthink. Appeals to authority may especially affect norms of obedience. The compliance of normal humans to authority in the famous Milgram experiment demonstrates the power of perceived authority.
Those with access to the media may use this access in an attempt to influence the public. For example, a politician may use speeches to persuade the public to support issues that he or she does not have the power to impose on the public. This is often referred to as using the "bully pulpit." Likewise, celebrities don't usually possess any political power, but they are familiar to many of the world's citizens and, therefore, possess social status. With the advent of social media, hacking, and “fake news” this type of influence has become ever more invasive in the world.
If you enjoyed this article we’ve got an article from yesterday that leads up to the one you read today. You can click here below the arrow to read that article.
.….and remember, life is not a dress rehearsal!
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Author: Hey there. My name is Lewis Harrison, and I am a transformational coach, teacher, and prepper. I am a proponent of entrepreneurism and also a writer and seminar leader. The author of over twenty books, and numerous self-improvement, business success, and personal development courses, I am the former host of a talk show on NPR Affiliated WIOX91.3 FM.
“I believe to be more effective, efficient, precise, productive, successful, and more self-aware we need a coach or mentor. I have always had coaches and mentors, usually more than one. If you are ready, willing, and able to give up your unnecessary struggle, consider contacting me about becoming your coach-mentor. We can begin with a fifteen-minute call to see what your needs and challenges are and how I can help you address them”.
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I will soon be offering a 2 1/2 hour - five-part course on How to Find Happiness through the Best Self Improvement Tips. The tuition for the course is $47. Enrollment will begin in just a few days. The course will include tips on emotional healing, personal finance, simple living, and non-dogmatic spiritual practices. This low-cost, content-rich course will be fun, informational, motivational, and inspirational. Get ready for a life-changing experience!
Lewis
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I can be contacted directly about the course, business and life coaching, and more advanced training in how to win the game of life, at LewisCoaches@gmail.com
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